The payment process isn’t usually the sexiest part of the shopping experience.
Too many things can go wrong: the customer’s card may have expired, or their account is incorrectly flagged for fraud, or sometimes the payment is simply declined for unknown reasons.
With the value of online travel bookings estimated to hit $837 billion in 2017, it’s a good time to be an online travel agency (OTA).
As we approach the end of 2017, we’re thinking about what’s next, about how the future of payments will unfold.
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